Earlier this year, I was contacted by a European financial journalist wanting detailed information about, and analysis of, 'USANA.' Essentially, he wanted to know if 'USANA' is a pyramid scheme and whether shares in 'USANA' have any value.
The same journalist also wanted to know if 'Ariix' is part of 'USANA.'
Recently, I was contacted by a concerned man from the USA. He had read my article on 'Herbalife' and Tim Sales, and he asked for my opinion of 'Ariix.' He subsequently explained, that his father has been an adherent of several so-called 'MLM income opportunities,' (including 'USANA' and of 'Ariix' ) and that his father had lately been acting under the influence of two 'Ariix' shills, Tim Sales and Lynn Allen-Johnson.
|'USANA' instigators, Myron W. Wentz and Jeff Yates, posing as a historically-important, visionary-scientists, autodidactic scholars and multi-millionaire, philanthropic businessmen who has helped millions of people around the world to start their own business.|
Various 'USANA' shills have transferred their allegiance (and networks of temporary recruits) to 'Ariix.'
'MLM Income Opportunity' shills, Tim and Laura Sales (left) posing as ordinary humans: turned multi-millionaire superhumans, with an instigator of the 'Ariix' racket, Fred W. Cooper.
|'Ariix MLM income opportunity' racketeers (Mark Wilson, Deanna Latson, Fred W. Cooper, Riley Timmer and Jeff Yates) posing as visionary, philanthropic, multi-millionaire businessmen and women who have helped countless people around the world to start their own business.|
Second generation 'Domionist MLM income opportunity' racketeers, Dick De Vos and Steve Van Andel, posing as a pair of visionary, philanthropic, Christian billionaire businessmen who have helped more than 3 millions people around the world to start their own business.
The original 'MLM income opportunity racketeer,' Carl F. Rehnborg (1887-1973), posing as a historically-important, visionary-scientist, autodidactic scholar and multi-millionaire, philanthropic businessman who helped thousands of people to start their own business.
The parallels between the 'Ariix' fairy story, peddled as reality by shills like Tim and Laura Sales, and the 'Nutrilite' fairy story, originally peddled as reality by Carl F. Rehnborg (and more recently by the De Vos and Van Andel clans), are quite remarkable. In brief, all these crooks have played the unoriginal role of ordinary humans, turned superhumans - prepared to share their secret of unlimited health, wealth, happiness and freedom with anyone (for a price). However, this again is hardly surprising, because ‘Nutrilite Products Company Inc.’ was, after all, the prototype corporate-front for all subsequent 'Multi-Level Marketing Income Opportunity' rackets.
Former penniless science-fiction author, turned multi-millionaire, cultic racketeer, L. Ron Hubbard,posing as a historically-important,visionary scientist and philanthropist who had discovered the secret of how ordinary humans can become healthy, wealthy happy and free super humans. Hubbard was also prepared to share this secret with anyone (for a price).
Unfortunately, just as with the followers and casual observers of Hubbard, the only information made available to the followers and casual observers of Rehnborg has been carefully controlled.
|Carl F. Rehnborg circa 1915|
Thus, to date, the world has been led to believe that Rehnborg (who w :-
Carl F. Rehnborg circa 1936
|William H. Goodrich|
By 1947, Rehnborg, Mytinger and Casselberry were steadfastly pretending ‘15 000 Successful Distributorships in the USA,’ with ‘sales’ totalling ‘$500 000 dollars per month.’ They had also organised the production of a ‘Free’ booklet, ‘How to Get Well and Stay Well’, in which they further pretended that ‘Nutrilite Double X Supplement’ had ‘cured or greatly helped such common ailments’ as : ‘Low blood pressure, Ulcers, Mental depression, Pyorrhoea, Muscular twitching, rickets, Worry over small things, Tonsillitis, Hay Fever, Sensitivity to noise, Underweight, Easily tired, Gas in stomach, Cuts heal slowly, Faulty vision, Headache, Constipation, Anaemia Boils, Flabby tissues, Hysterical tendency, Eczema, Overweight, Faulty memory, Lack of ambition, Certain Bone conditions, Nervousness, Nosebleed, Insomnia, Allergies, Asthma, Restlessness, Bad skin colour, Poor appetite, Biliousness, Neuritis, Night blindness, Migraine, High blood pressure, Sinus trouble, Lack of concentration, Dental caries, Irregular heartbeat, Colitis, Craving for sour foods, Arthritis, Rheumatism, Neuralgia, Deafness, Subject to colds.’
|Carl.F. Rehnborg circa 1950|
In 1951, after a series of lawsuits, appeals and counter suits (in which Mytinger and Casselberry hired top lawyers who portrayed their clients as American capitalist heroes being crushed by Soviet-style bureaucracy), the FDA obtained (on behalf of the people) a permanent Supreme Court injunction against ‘Mytinger and Casselberry Inc.’ preventing ‘Distributors’ from referring to 50 publications making false claims about ‘Health Tonics and Food Supplements’ (including various ‘Revised Editions’ of ‘How to Get Well and Stay Well’). FDA agents soon found that the injunction was being flouted. As a result of mounting complaints, they infiltrated the organization (as potential recruits) and recorded deluded proselytisers chanting the same cure-all mantra about ‘XX Supplement.’ Faced with more litigation and fearing that their monopoly of information might be lost, in 1954, Rehnborg, Mytinger and Casselberry hired a leading advertising agency which handled the clean-cut Hollywood star, Alan Ladd. Along with his wife and children, Alan Ladd then briefly-featured in a kitsch 'Nutrilite' advertising campaign - published in various mainstream magazines right up until 1959.
| Jay VanAndel Richard DeVos|
The classic movie, 'Elmer Gantry' (released in 1960), was written and directed by Richard Brooks and is loosely-based on a novel of 1927 by the Nobel prize-winning author, Sinclair Lewis. In the Movie, 'Gantry' (played by Burt Lancaster) is a grinning charlatan in a loud suit - a hard-drinking whore-chasing travelling-salesman, who, for sexual and financial motives, attaches himself to the beautiful 'Sister Sharon' (played by Jean Simmons), the focus of a profitable 'Tent Revivalist' group working the Bible-Belt during Prohibition (1920-1933). 'Elmer Gantry'keeps his grin, but he dons a sombre suit and black hat, and is reborn as 'Brother Gantry' 'Charismatic Preacher' and 'Moral Crusader'. He soon discovers that he has the power to create mass-hysteria, and reap tens of thousands of dollars, by manipulating individuals' existing beliefs and instinctual desires. At a key-moment in the movie, a Protestant Minister (bedazzled by 'Brother Gantry's' offer to fill his church coffers) abandons the traditional Christian message and proclaims: 'Business is business, that's the American Way'.
Perhaps it's just a coincidence, but at almost exactly the time that the ‘
Initially (and with an irony that is close to exquisite), in order to dodge being drawn into the ongoing FDA investigation of 'Nutrilite,' De Vos and Van Andel now laundered all the unlawful investment payments into their copy-cat, dissimulated, closed-market swindle, behind the claim that they were selling detergents (i.e. banal, but effectively-unsaleable, non-'medicinal' pseudo-scientific wampum of their own fabrication) and not pills and potions. Again, the updated snake oil stain remover was deliberately designed to look modern and scientific, whilst De Vos and Van Andel grinned from ear as they too steadfastly pretended that these strangely-familiar, cheaply-procured mixtures of common substances, were all-American, exclusive, good-value and unique.
The original 'Nutrilite' lie was progressively-absorbed back into the spin-off 'Amway' lie, 1972-1994, where it still is peddled as the truth.
Only after the 'MLM'
Not surprisingly, this absurd and dangerous judgement was seen as an open-invitation to thieve, and, consequently, a whole host of 'Amway' copy-cat 'MLM' rackets soon began appear.