Although it can appear to be accurate, the following jargon-laced article by FTC attorney Lesley Fair, ignores the wider picture. More than half a century of quantifiable evidence, proves beyond all reasonable doubt that what has become popularly known as 'Multi-Level Marketing' is nothing more than an absurd, cultic, economic pseudo-science, and that the impressive-sounding made-up term 'MLM,' is, therefore, part of an extensive, thought-stopping, non-traditional jargon which has been developed, and constantly-repeated, by the instigators, and associates, of various, copy-cat, major, and minor, ongoing organised crime groups (hiding behind labyrinths of legally-registered corporate structures) to shut-down the critical, and evaluative, faculties of victims, and of casual observers, in order to perpetrate, and dissimulate, a series of blame-the-victim closed-market swindles or pyramid scams (dressed up as 'legitimate direct selling income opportunites'), and related advance-fee frauds (dressed up as 'legitimate training and motivation, self-betterment, programs, recruitment leads, lead generation systems,' etc.).
It is important to note that Lesley Fair was not one of the attorneys involved in the FTC investigation of, and settlement with, 'Herbalife,' she has merely tried to write a plain explanation of these matters, but from the point of view of the FTC.
David Brear (copyright 2016)
It’s no longer business as usual at Herbalife: An inside look at the $200 million FTC settlement
Bureau of Consumer Protection
LESLEY FAIR firstname.lastname@example.org
Lesley Fair is a Senior Attorney with the Federal Trade Commission’s Bureau of Consumer Protection, where she has represented the Commission in numerous investigations of false advertising. A recipient of the Paul Rand Dixon Award for Law Enforcement and the FTC’s Award for Outstanding Scholarship, she now specializes in business compliance with the Bureau’s Division of Consumer & Business Education. Ms. Fair is a Vice-Chair of the Consumer Protection Committee of the American Bar Association’s Section of Antitrust Law and is co-editor of Consumer Protection Update. In addition to writing a monthly column for Electronic Retailer magazine, Ms. Fair is the author or co-author of FTC Regulation of Advertising in FOOD AND DRUG LAW AND REGULATION (2009); The FTC’s Approach to Health Claims in Advertising in REGULATION OF FUNCTIONAL FOODS AND NUTRACEUTICALS (2005); Regulation of Marketing Claims by the Federal Trade Commission and States in COSMETIC REGULATION IN A COMPETITIVE ENVIRONMENT (1999); and Infomercials in ENCYCLOPEDIA OF THE CONSUMER MOVEMENT (1997). Ms. Fair attended T.C. Williams High School in Alexandria, Virginia, during the time depicted in the movie Remember the Titans; graduated from the University of Notre Dame; and received a J.D. from the University of Texas School of Law. She was law clerk to United States District Judge Fred Shannon of the Western District of Texas and served as staff counsel to the United States Court of Appeals for the Fifth Circuit in New Orleans. Before coming to the FTC, she practiced criminal law with Georgetown University Law Center’s Appellate Litigation Clinical Program and appeared before the Supreme Court of the United States in Murray v. Carrier. On the adjunct faculty of the Catholic University School of Law since 1984, Ms. Fair holds the title of Distinguished Lecturer. The Student Bar Association named her Outstanding Adjunct Professor in 2007 and 2009. Ms. Fair recently joined the adjunct faculty of George Washington University Law School as a Professorial Lecturer, where she teaches Consumer Protection Law.